PRIVACY POLICY

Privacy Policy 23 Restaurant Services, LLC Effective Date: July 10, 2026

Introduction

This Privacy Policy describes how 23 Restaurant Services, LLC (“23RS,” “we,” “our,” or “us”) collects, uses, shares, and protects information about you.

This Privacy Policy applies to information collected through:

  • websites, online ordering platforms, ecommerce stores, gift card platforms, career portals, Wi-Fi networks, mobile experiences, digital advertisements, and other online services operated, managed, or supported by 23 Restaurant Services;
  • marketing communications, including email and SMS programs;
  • social media pages and digital interactions;
  • restaurant guest Wi-Fi services; and
  • any website, application, landing page, or service that links to this Privacy Policy.

These services include, without limitation, websites and services associated with 23 Restaurant Services, Tiki Docks, Don the Beachcomber, Yeoman’s, Morgan’s Cove, Ford’s Garage, and other brands, locations, concepts, or services currently operated or supported by 23 Restaurant Services or added in the future.

By using our Services, you acknowledge that we collect, use, and disclose information as described in this Privacy Policy.

Some restaurants, websites, ordering channels, Wi-Fi services, and marketing programs may be operated by affiliated entities, franchisees, licensees, or other third parties. Where a third party operates a service or collects information directly from you, that party’s privacy practices may also apply.

This Privacy Policy is intended to describe our general privacy practices. It is not intended to create contractual rights or obligations beyond those required by applicable law.

Information We Collect

Information You Provide Directly

We may collect personal information that you voluntarily provide to us, including when you:

  • make a reservation;
  • place an order;
  • purchase gift cards;
  • submit an event inquiry;
  • join a marketing or loyalty program;
  • enter a contest or promotion;
  • contact us;
  • apply for employment;
  • connect to restaurant Wi-Fi;
  • subscribe to email or SMS communications.

Information collected may include:

  • name;
  • mailing address;
  • email address;
  • telephone number;
  • date of birth;
  • company affiliation;
  • payment-related information;
  • reservation details;
  • employment information;
  • preferences and interests;
  • other information you choose to provide.

We do not intentionally collect full payment card numbers through our own websites or systems. Payment information is generally processed by third-party payment processors, ordering platforms, gift card providers, or other vendors that maintain their own security and privacy practices.

Information Collected Automatically

When you use our Services, we and our vendors may automatically collect information including:

  • IP address;
  • device identifiers;
  • browser type;
  • operating system;
  • mobile carrier information;
  • device model;
  • language preferences;
  • referring URLs;
  • pages viewed;
  • visit duration;
  • clickstream data;
  • MAC address;
  • approximate location information;
  • website interactions;
  • marketing campaign interactions.

We may collect this information through cookies, pixels, tags, web beacons, analytics tools, advertising technologies, and similar tracking technologies.

When you connect to guest Wi-Fi at one of our restaurants, we or our Wi-Fi service providers may collect information such as device identifiers, MAC address, IP address, connection times, access point information, approximate location within or near the restaurant, pages or services accessed through the network, and information submitted through the Wi-Fi login or splash page.

Information Received From Third Parties

We may receive information about you from ordering providers, reservation platforms, gift card providers, delivery partners, marketing technology vendors, social media platforms, recruiting providers, background screening companies, loyalty and customer engagement platforms, and analytics providers.

We may combine information obtained from these sources with information we already maintain about you.

Categories of Personal Information We Collect

Depending on how you interact with us, we may collect the following categories of personal information:

Category

Examples

Identifiers

Name, email address, phone number, mailing address, online identifiers, IP address.

Commercial Information

Orders, purchases, reservations, gift card transactions, event bookings, loyalty activity.

Internet and Network Activity

Browsing activity, website interactions, advertising interactions, device information.

Geolocation Data

Approximate geolocation information and location information obtained through devices or Wi-Fi services where permitted.

Employment Information

Job applications, recruiting information, employment-related communications.

Inferences

Preferences, interests, and guest engagement patterns.

Sensitive Personal Information

We do not use or disclose sensitive personal information for the purpose of inferring characteristics about individuals. Any sensitive personal information we collect, if any, is used only as reasonably necessary to provide requested services, process transactions, administer employment-related activities, comply with legal obligations, detect fraud, maintain security, or otherwise as permitted by applicable law.

Employment Applicants

If you apply for employment with us, we may collect information related to qualifications, employment history, education, references, background checks, and recruiting communications.

Employment-related information may also be governed by separate applicant, employment, onboarding, or background screening notices where applicable.

If an application is unsuccessful, we may retain information for legitimate business purposes, legal compliance, future employment opportunities, and recordkeeping.

How We Use Personal Information

We may use guest Wi-Fi information to provide network access, maintain network security, troubleshoot connectivity, prevent misuse, enforce applicable Wi-Fi terms, understand guest traffic patterns, and support marketing or analytics where permitted by law.

We may use personal information to:

  • process transactions;
  • manage reservations;
  • process gift card purchases;
  • fulfill orders;
  • respond to inquiries;
  • provide customer service;
  • improve our Services;
  • personalize user experiences;
  • operate loyalty and rewards programs;
  • conduct promotions and contests;
  • process employment applications;
  • communicate with guests and applicants;
  • send marketing communications;
  • prevent fraud and misuse;
  • protect our legal rights;
  • meet legal and regulatory obligations;
  • operate and maintain our business.

We may also create aggregated or de-identified information that does not identify any individual.

Email and SMS Marketing

If you subscribe to receive marketing communications from us or one of our brands, we may send promotional emails, event announcements, special offers, marketing newsletters, loyalty communications, ecommerce promotions, and brand updates.

Email Marketing

Our marketing emails may include tracking technologies that help us understand whether emails are opened, which links are clicked, and how recipients interact with our communications.

You may opt out of marketing emails by clicking the unsubscribe link contained in our marketing emails.

SMS Marketing

You may opt out of marketing text messages by replying “STOP” to a marketing message.

Opting out of marketing messages will not prevent us from sending transactional communications, reservation confirmations, order updates, employment application updates, service notices, legal notifications, or customer service responses.

We send marketing SMS communications only to individuals who have provided the required consent under applicable law. Message frequency may vary, and message and data rates may apply. Consent to receive marketing text messages is not required to make a purchase.

Sharing of Personal Information

We may share information with subsidiaries and affiliates, service providers, technology vendors, marketing providers, reservation providers, payment processors, gift card providers, delivery services, recruitment providers, professional advisors, and government authorities when required by law.

These parties may use information only for authorized business purposes consistent with our instructions and applicable law.

We require service providers and vendors that process personal information on our behalf to maintain reasonable administrative, technical, and physical safeguards designed to protect personal information and to use such information only for authorized business purposes consistent with our instructions and applicable law.

Business Transfers

If we participate in a merger, acquisition, sale, reorganization, financing transaction, or transfer of assets, personal information may be transferred as part of that transaction.

Legal Compliance

We may disclose information if necessary to comply with legal obligations, respond to lawful requests, enforce our agreements, protect our business, detect or prevent fraud, or protect guests, employees, or the public.

Analytics and Advertising

We use third-party analytics and advertising technologies to help us understand how our Services are used and to improve our marketing efforts.

These technologies may include Google Analytics, Meta/Facebook tools, advertising networks, analytics providers, attribution services, and audience measurement tools.

These providers may use cookies and similar technologies to collect information regarding your interactions across websites, devices, and services.

We do not knowingly sell personal information for money. However, certain uses of cookies, pixels, advertising technologies, and similar tools may be considered a “sale,” “sharing,” or targeted advertising under certain privacy laws.

Where required by law, you may exercise applicable opt-out rights through available privacy controls, cookie settings, browser settings, or by contacting us.

Cookies and Similar Technologies

We use cookies and similar technologies to operate our websites, remember user preferences, authenticate users, analyze website usage, measure marketing effectiveness, improve user experiences, and deliver and evaluate advertising.

You may manage cookies through your browser settings. Please note that disabling cookies may affect certain functionality of our Services.

Social Media

When you interact with our social media pages or use social media features connected to our Services, both we and the applicable social media provider may collect information about those interactions.

Your use of those platforms is also governed by the privacy policies and terms of the respective platform.

Promotions and Sweepstakes

We may conduct contests, sweepstakes, raffles, and promotions.

Participation may require you to submit personal information. Additional terms and privacy disclosures may apply to a specific promotion.

If promotion-specific terms conflict with this Privacy Policy, the promotion terms will govern.

Third-Party Websites and Services

Our Services may contain links to websites or services operated by third parties.

This Privacy Policy applies only to websites, services, and communications that link to or expressly reference this Privacy Policy.

Third-party websites, ordering platforms, commerce platforms, social media platforms, loyalty providers, and other services may maintain their own privacy practices, which we encourage you to review.

Data Retention

We retain personal information only for as long as reasonably necessary to fulfill the purposes for which it was collected, provide Services, meet contractual obligations, comply with tax, accounting, legal, or regulatory requirements, resolve disputes, prevent fraud and misuse, and maintain security.

Retention periods vary based upon the type of information and business purpose involved. Even if you request deletion of your personal information, we may retain certain information where necessary to comply with legal obligations, satisfy tax or accounting requirements, resolve disputes, enforce agreements, detect or prevent fraud, maintain security, establish or defend legal claims, fulfill employment-related obligations, or otherwise as permitted by applicable law.

Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, loss, theft, misuse, alteration, disclosure, and destruction.

No method of internet transmission or electronic storage can be guaranteed to be completely secure.

Children’s Privacy

Our Services are intended for a general audience and are not directed to children under the age of 13.

We do not knowingly collect personal information online from children under 13. If we become aware that we have collected information from a child under 13 without appropriate consent, we will take reasonable steps to delete the information.

Privacy Rights

Depending upon where you reside, you may have rights under applicable privacy laws, including rights to:

  • access personal information;
  • correct inaccurate information;
  • delete personal information;
  • restrict or object to processing;
  • opt out of certain advertising practices;
  • receive a portable copy of information;
  • withdraw consent where applicable.

We will respond to qualifying requests in accordance with applicable law.

Florida Privacy Rights

Florida residents may have privacy rights under applicable Florida laws when those laws apply to our business, our processing activities, and the type of information involved. We will honor qualifying requests and provide required disclosures in accordance with applicable law.

Residents of other states may also have rights under applicable state privacy laws, including rights to access, delete, correct, or obtain a copy of personal information, and to opt out of certain targeted advertising, sale, sharing, profiling, or other processing activities where required by law.

Where permitted by applicable law, you may designate an authorized agent to submit a privacy request on your behalf. We may require proof of the agent’s authority and may also require you to verify your identity directly with us.

California Privacy Rights

California residents may have the following rights under applicable California privacy laws:

  • right to know the personal information collected about them;
  • right to access specific pieces of personal information;
  • right to correct inaccurate information;
  • right to request deletion;
  • right to opt out of the sale or sharing of personal information;
  • right to limit use of certain sensitive personal information where applicable;
  • right to non-discrimination for exercising privacy rights.

To exercise these rights, contact us using the information below.

European Union and United Kingdom Residents

Where applicable, individuals located in the European Union, United Kingdom, or other jurisdictions with similar privacy protections may have rights including access, correction, deletion, restriction, objection, and data portability.

To exercise available rights, please contact us using the information below.

Do Not Track

Our Services currently do not respond to browser “Do Not Track” signals.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When changes are made, we will update the Effective Date above.

Your continued use of our Services after changes become effective constitutes acceptance of the revised Privacy Policy.

Contact Information

If you have questions regarding this Privacy Policy, wish to exercise your privacy rights, or would like to submit a privacy-related request, please contact us:

Company

23 Restaurant Services, LLC

Email

privacy@23restaurants.com

Mailing Address

505 E. Jackson Street, Suite 302
Tampa, Florida 33602

Phone

(800) 767-0882

Privacy Requests

Please provide your name, contact information, relevant brand or restaurant location, the nature of your request, and any information reasonably necessary for us to locate your records. We may need to verify your identity before processing certain requests.

 

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